Rally

Capturing national media exposure for a Yale University-based start-up that is reinventing the event travel experience —

Rally is an innovative start-up developed at the Yale Entrepreneurial Institute that provides crowd-powered bus travel to enhance the fan experience at major sports and lifestyle events. The company enlisted RCL Communications to gain critical national media exposure. Feature coverage included a live interview for Rally's CEO on CNBC's Closing Bell and segments on CBS Newsradio 880 and WSJ Lunch Break. Speaker appearances at transportation and travel conferences helped to further showcase the company, which some call “Uber for bus travel.”

“As a start-up focused on crowd-powered travel, Rally was eager to generate broad awareness for our ability to connect riders through technology. Rick was integral in helping us identify and secure national media coverage at a critical time as we transformed the community travel experience.”

Rally

Rally

“As a start-up focused on crowd-powered travel, Rally was eager to generate broad awareness for our ability to connect riders through technology. Rick was integral in helping us identify and secure national media coverage at a critical time as we transformed the community travel experience.”

Numaan Akram, Founder and CEO, Rally